Alla Bielikova,

Designer and product leader turning design into growth for startups.

10+ years

4 startups

2 VC-backed teams

11 products

Featured work

Featured work

Featured work

Nutrisense

Series A | Health & Wellness

Transforming glucose monitoring app
into a lifestyle product

Transforming glucose monitoring app into a lifestyle product

Transforming glucose monitoring app into a lifestyle product

Transforming glucose monitoring app into a lifestyle product

Transforming glucose monitoring app into a lifestyle product

Nutrisense is a metabolic health platform that combines realtime glucose and other health metrics monitoring with personalized nutrition coaching.

2x growth

of the customer base, with 14% MoM

30% more

users engage with their data

Customer segmentation
Product Strategy
UX strategy
Research Ops
Product Design
Design Leadership

Insticator

Series A | B2B SaaS

Building a community engagement platform

Insticator powers digital publishers with tools to grow engaged communities and boost revenue.

2M MAU

with 70K+ creators in 18 mo post-launch

12 min

increase in Time On Page

Customer segmentation
Product Strategy
UX strategy
Product design

Building a community
engagement platform

Insticator

Series A | B2B SaaS

Insticator powers digital publishers with tools to grow engaged communities and boost revenue.

Role: Lead Product & Design Strategist

B2C | EdTech

Improving learning
with an award-winning classroom tool

Improving learning with an award-winning
classroom tool

Improving learning with an award-winning classroom tool

Improving learning with an award-winning classroom tool

Recap — a K-12 e-learning platform focused on promoting inquiry-driven learning and creating personalized fun-filled learning experiences.

200K sign ups

within the 1st school year

1.5M

users

Product discovery
Design strategy
Brand strategy
Product Design
Product Management

🏆 2018 Best Website for Teaching & Learning (by AASL)

🏆 2018 Best Website for Teaching & Learning (by AASL)

🏆 2018 Best Website for Teaching & Learning
(by AASL)

🏆 2018 Best Website for Teaching & Learning (by AASL)

🏆 Best video response tool for the classroom (by Common Sense Education)

🏆 Best video response tool for the classroom (by Common Sense Education)

🏆 Best video response tool for the classroom
(by Common Sense Education)

🏆 Best video response tool for the classroom (by Common Sense Education)

Swivl

Edtech

Reimagining education through technology

Swivl develops educator-focused solutions with proprietary hardware and a suite of digital tools, that enable teachers and students strengthen and share their skills. Used in 40000+ classrooms and universities worldwide.

Four 0→1 products launched

Product discovery
Design strategy
Brand strategy
Product Design
Product Management
Brand strategy
Brand strategy
Product Management
Product Management

Testimonials

"Alla has a swiss army knife of skills in design, strategy and product. She has incredible drive for solving problems creatively and the focus to execute on ambitious timelines."

Anna Kop

UX Research & Strategy partner at BlueUmbrella Research

"Alla's capabilities span design, product management, project management and marketing. Unusually for someone of this breadth, she also has incredible depth in design. Most importantly - her work is stunning. Everything she did at Swivl raised the bar. She is a strong communicator across language barriers, highly organized yet also highly creative, a skilled researcher and effective at building processes for multi-disciplinary teams."

Brian Lamb

Founder and CEO at Swivl

"Alla's capabilities span design, product management, project management and marketing. Unusually for someone of this breadth, she also has incredible depth in design. Most importantly - her work is stunning. Everything she did at Swivl raised the bar. She is a strong communicator across language barriers, highly organized yet also highly creative, a skilled researcher and effective at building processes for multi-disciplinary teams."

Brian Lamb

Founder and CEO at Swivl

"Alla's capabilities span design, product management, project management and marketing. Unusually for someone of this breadth, she also has incredible depth in design. Most importantly - her work is stunning. Everything she did at Swivl raised the bar. She is a strong communicator across language barriers, highly organized yet also highly creative, a skilled researcher and effective at building processes for multi-disciplinary teams."

Brian Lamb

Founder and CEO at Swivl

"Alla's capabilities span design, product management, project management and marketing. Unusually for someone of this breadth, she also has incredible depth in design. Most importantly - her work is stunning. Everything she did at Swivl raised the bar. She is a strong communicator across language barriers, highly organized yet also highly creative, a skilled researcher and effective at building processes for multi-disciplinary teams."

Brian Lamb

Founder and CEO at Swivl

"Alla's capabilities span design, product management, project management and marketing. Unusually for someone of this breadth, she also has incredible depth in design. Most importantly - her work is stunning. Everything she did at Swivl raised the bar. She is a strong communicator across language barriers, highly organized yet also highly creative, a skilled researcher and effective at building processes for multi-disciplinary teams."

Brian Lamb

Founder and CEO at Swivl

"Alla is one of the most thoughtful and forward-thinking UX leaders I’ve worked with. Her blend of strategic thinking, user-first mindset, and incredible attention to detail make her a force in digital innovation. She leads with empathy, clarity, and a deep understanding of what it takes to drive product-led growth."

Clemens W. Janssen

Lead UX Researcher at Nutrisense

"I had a pleasure of working with Alla for a number of years. She is a great designer, leader, and collaborator. I highly recommend Alla because she is creative, empathetic, hard-working, and will meet and exceed any expectations."

Vladimir Tetelbaum

Founder and CTO at Swivl

"As a product designer, Alla excels at executing and leveraging UX research to define strategy and tactics around complex product initiatives. She is kind, self-directed, and an excellent communicator. Collaborating with her during her tenure at Insticator helped me and the other designers in our team to learn from her and level up significantly."

Francisco (Paco) Martinez

Design Director at Insticator

Get in touch

Get in touch

Get in touch

Get in touch

Get in touch